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 marketing jobs


Senior Marketing Specialist

BayanTech Co

About the job

We are looking for an enthusiastic Senior Marketing Specialist to help us in our overall marketing efforts. You will coordinate between top managers and the marketing department. Responsible for developing and managing marketing different activities and campaigns. Collaborate with the heads within the department, assign tasks, track and follow up.


A Marketing Specialist should be a competent professional individual able to grasp consumer behaviour trends and generate creative ideas. The goal is to deliver effective marketing programs that will help our reputation and growth.

The goal is to deliver effective marketing programs that will help our reputation and growth.


Key Responsibilities

  • Planning and Executing Marketing strategies
  • Manage and assist with the creation of content (marketing collaterals: Profiles, White papers, e-books, video content and production, etc.)
  • Integrate with Sales and Account Management to execute marketing strategies
  • Develop and execute marketing campaigns that generate qualified leads
  • Generate leads and demands by implementing B2B strategies in conjunction with Sales and digital marketing teams through digital advertising, SEM/SEO, SMM/SMA, and account-based marketing.
  • Measure, analyze, and report on performance of campaigns and strategies, and manage weekly reporting dashboard
  • Market Research
  • Other Marketing related activities, as required
  • Track, monitor and analyze responses and leads from Marketing activities; and correlate results from actions
  • Report Lead conversion and related metrics to Marketing Management
  • Recommend actions to be considered to improve Lead conversion performance


Requirements

  • Degree/professional certification in Marketing is a Must !
  • 3-5 years of experience in a marketing role, B2B Targeting.
  • A Previous successful record in Marketing Planning and Implementation.
  • Exceptional communication (written and verbal) skills in English
  • Advanced Computer skills
  • Technology-savvy
  • Self-Starter—Observe, Plan, Act without request. Aim, Execute, Report Results
  • Strong project management skills and ability to organise and manage concurrent projects
  • SEO & SEM
  • SMM and SMA
  • Email Marketing
  • Data Analytics
  • Lead Generation
  • Content Marketing (website, video, social media or blogging.)
  • Marketing automation and Tools
  • Experience using CRM software


marketing jobs
marketing jobs


Social Media Marketing Specialist

About the Job:

  • Develop, implement, and manage our social media strategy.
  • Define the most important social media KPIs.
  • Manage and oversee social media content.
  • Measure the success of every social media campaign.
  • Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms.
  • Conducting research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualising your findings.
  • Assisting the creative team with the design of promotional materials.
  • Using social media to engage consumers, respond to questions or complaints, and to promote company initiatives.
  • Stay up to date with the latest social media best practices and technologies
  • Use social media marketing tools such as Buffer.
  • Attend educational conferences
  • Work with copywriters and designers to ensure content is informative and appealing.
  • Collaborate with Marketing, Sales, and Product Development teams.
  • Monitor SEO and user engagement and suggest content optimisation.
  • Communicate with industry professionals and influences via social media to create a strong network.
  • Hire and train others in the team
  • Provide constructive feedback.

Job Requirements:


4 years of experience as a Social Media Specialist or similar role

  • Social Media Strategist using social media for brand awareness and impressions
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • BSc degree in Marketing or relevant field


If you are interested in working with us, please send your CV to: Hello@arkproductions.et or Apply here 

https://bit.ly/2VHrmhv

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